New Everton kit feature has split supporters – but club legend would only care about one thing

New Everton kit feature has split supporters – but club legend would only care about one thing Click link below 👇👇👇👇👇👇👇👇👇👇👇👇👇 the comments section 👇👇👇👇👇👇

Less than 12 hours after it was unveiled, Everton’s new away kit made its debut at Coventry City on Tuesday but it wasn’t just the comprehensive 3-0 defeat to Championship opposition that concerned some Blues fans though but the minimalist interpretation of the club’s crest that the players wore on their shirts. First introduced two years ago, the simplified five-sided silhouette of the Everton Lock-Up or Prince Rupert’s Tower, the 18th Century Grade II-listing building in Everton Park that adorns the club’s official crest in full, continues to divide opinion.

For the first couple of seasons, the scaled back design only appeared on Everton’s third kit but in a change of approach for 2024/25, the club say the home and third kits – the latter is yet to be revealed – will have the full crest with the black and yellow away shirt sporting the more basic interpretation. Although the shape has also been incorporated in a subtle fashion on the back of previous home shirts and into other club-branded products, it remains controversial with some when used in place of the official crest.

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This correspondent has received messages from as far away as Bristol this week, asking what it’s all about and wanting to know my thoughts. Some have said they cannot stand it as it’s not Everton’s crest while others have commented that casual observers won’t even know what team it is from the kit.

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Having switched from Danish firm hummel – who collaborated with the club when first using the design – to Castore, a company who have enjoyed a meteoric rise after being founded less than a decade ago by two Merseyside brothers but have courted controversy over the designs and supposed quality of their products, there have already been issues with the home shirt when images from its debut at Sligo Rovers showed the crest on Idrissa Gueye’s shirt first flapping in the Irish wind and then having completely fallen off, and that was only in the first half.

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Back in 2013, there was uproar when Everton introduced a simplified crest, dubbed “modern and dynamic” but featuring a less stylised graphic of the tower while omitting the Nil Satis Nisi Optimum motto and laurel wreaths. Liverpool’s elected mayor at the time, Joe Anderson, a lifelong Evertonian, tweeted: “Everton look up the word defile – to treat something sacred or important without respect. Vast majority of fans believe this has happened.”

An online petition on change.org, started by supporter Danny Zocek, stated: “This will not only be an embarrassing crest to represent the club, but it will also make the club lose money on merchandise, due to no one wanting to buy any merchandise with that awful crest printed on to it.” A detailed consultation exercise followed to come up with a crest that Blues were happy with.

More than 20,000 people took part in the consultation exercise which involved supporters being engaged across a number of platforms including online surveys, focus groups, telephone interviews and face-to-face meetings at club stores and at Goodison Park and the end product has been used on all subsequent home shirts to date. For many years, the song ‘Grand Old Team’, featuring the line “If you know your history” has been a popular terrace anthem for Evertonians and the sense of importance of the past is perhaps as strong among the fanbase, as they cling to their identity and heritage in a much-changed, more challenging modern football world, as it is at any major club.

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In truth though, neither the tower nor the motto even appeared on Everton’s shirt for the first century of their existence. Other than a few seasons during Dixie Dean’s time when they wore the ‘EFC’ shield that was revived on the Goodison Park 125th anniversary kit in 2017, the Blues generally sported plain jerseys without crests.

In 1972, they introduced the initials ‘EFC’ on their shirts with the tower and motto not appearing until their centenary year of 1978. By 1982, the motto had gone and did not return for another nine years so was thus omitted during the glory days of Howard Kendall’s first spell in charge.

The crest has been updated a further three times since, in 2000 (when the word Everton was added); 2013 and 2014 and other than the much-maligned short-lived design from 2013/14, the motto has always been included.